Visual + Interactive Designer

PAUSE FEST

Concept / Branding

View Process

Overview

This event is aimed at supporting and showcasing the best in creative and tech from Australia and all over the world. They aim to explore digital culture through creative collaboration and encouraging non-commercial experimentation.

PROBLEM

The festival has a new identity every year with the challenge
of creating a visual theme to represent the ideas and culture of the festival.


SOLUTION

Using the theme of SYNERGY, for graphics representating forces coming together to create something bigger than themselves. Also, focusing on the festival’s reputation of being a place where creatives can have fun and socialize.